Make it relevant to your target market and make it irresistibly juicy. What can you offer that your clients will find it difficult to say ‘no’ to? If you can include a ‘pain point’ in the lead magnet, great!
Show that you can understand them. What are irresistible things?
Eg. Instead of 7 Quick Tips to Losing 5 lbs of Fat 7 Proven Hacks for 30+ men to Boost Confidence by Losing 5lbs of Belly Fat (in xxx days)
Remember that this is the first chance and impression you can make on them. You need to sweep them off their feet.
**Note what about facebook groups? Give away free stuff in the group to try out. (PTA)
The best lead magnet of all is to SOLVE THEIR PROBLEMS They best way to do that is to build a relationship with them. Using organic FB Traffic Your landing page Your facebook Group
ONce their inside your group Because you have a niche, you’ll quickly become a leader in your field, discoverable on Facebook and Promoted by Facebook
If you have lots of different goals and problems it will be difficult to pin point how to help them.
As the group grows, conversations in the group will tell you what members need and what they’re struggling with. By addressing them, you become more of a leader, increasing “know, like, and trust”
Remember that trust and reputation is more valuable in the long run than a few clients. Prove your worth and they will come and pay for your services.
Remember that having a facebook group allows you to show off a little bit.