The Rule of Three The pinocchio effect

  • Liars typically use more complex sentances to thart suspicion. Use the “Denny” discount
  • Hey there Blah balh! I help out small businesses by giving stress free digital solutions to increase lead generation.
  • Oh sorry I always forget to mention! My name is Denny! Kinda like the restaurant!
  • Give them a fun expression and interaction.

Find ways to say no

  1. How am I supposed to do that?
    1. Request for help
  2. “Your offer is very generous that is slightly below the cost of infrastructure and work but that just doesn’t work for me.”
  3. I’m sorry but I’m afraid that barely covers the cost of infrastructure let alone me personally assisting you.
    1. Invite Empathy towards your side
    2. Use can’t do to show I can’t do it
  4. Just say “No”
    1. Last stand and direct
    2. Use downward inflect

Remember to label be on their side Remeber to mirror them Use none round numbers STAY FOCUSED NOW, DURING, AND IN THE END, AND AFTER THE END.

What’s their risk? The best price is under $100 Impulse purchases Provide Credits! Buy this and we’ll give you some money back “Savings”